The central principle of the living organisation is thrive not survive: the new business culture wants and needs to go beyond the survival paradigm, and with the learning organisation paradigm it has done this. Now it needs to go further still, to a principle of thriving and nearly organic self-identification. To do this SPIRITECH UK introduces the idea of business drivers, a set of working principles that can take any organisation and transform it into a thriving, striving creative machine. The fact is that now, whether we know it or not, we ourselves, and our organsiations, are becoming applications. As much as we are applying applications, they are applying us. The extraordinary speed of development of software has created a working environment where we cannot keep pace with the training and other needs entailed with complex new software and hardware. A bridge must now be built that allows the user to not only be and feel part of the organisation, but be and feel part of the organisation-as-application itself. Individuals want to see themselves in the system; after all, spending so much time with applications and virtual applications, such as organisations, it is natural that, eventually, the user will in certain senses identify with them. And this inevitable identification produces, throughout an organisation, a new perception that, between man and machine, there is the emergence of an organisation mind. |